When you join Verizon Verizon is a leading provider of technology, communications, information and entertainment products, transforming the way we connect across the globe. We re a diverse network of people driven by our ambition and united in our shared purpose to shape a better future. Here, we have the ability to learn and grow at the speed of technology, and the space to create within every role. Together, we are moving the world forward and you can too. Dream it. Build it. Do it here. What you ll be doing… The Sr. Art Director (Sr. AD) provides design leadership and art direction for the in-house agency. Working in collaboration with a copywriter who develops the verbal portion of concepts, the Sr. AD develops visual concepts in response to a creative brief. The Sr. AD is responsible for supporting the Creative Director, creative peers and producers in developing social media marketing collateral, internal and external communications materials for clients.
The Sr. Art Director is expected to exhibit outstanding design judgment and work collaboratively with the writing and design team in achieving the highest possible standards for all materials requiring design across all social media channels. You will utilize knowledge of clients business challenges, and leads art direction to address specific social media marketing objectives as defined by the brief. For select assignments, the Sr. AD will also be expected to help develop creative strategies and lead conceptual development. Development of all social assets for social campaigns for multiple lines of business.Make creative, fun, and social-driven videos and graphics that people will like and share across our platforms.Partner with Social Media Marketing Teams and agency partners on the development of social aspects of integrated campaigns and ensure social components align with overall campaigns.Create social content for evergreen brand programs.Create nuanced artwork for campaigns which span multiple social channels.Create assets for testing and optimizing, based on performance data, often mid campaign.Manage, update and maintain existing library of images and social films.Execute the concept and design of marketing assets as prescribed by creative/marketing briefs.Provide art direction on small-and large-scale projects from creative conception to completion.Convert rough ideas into visual prototypes (e.g., sketches, layout drafts) to illustrate concepts for creative reviews.Recommend, research and develop imagery (e.g., photography, illustration) to support creative strategy and execution.Collaborate with copywriter to artfully build creative solutions to address specific project objectives.Is accountable for the final development and production of creative assets and ensures accuracy, attention to detail and meeting/exceeding the design and social media objectives.Ensure brand guidelines and directives are embraced and adhered to in all executions.Play an active role in contributing conceptual ideas in brainstorm sessions or offline creative development.Work to improve the integrated team s overall performance and embraces a collaborative approach. What we re looking for… You ll need to have: Bachelor s degree or four or more years of work experience.Four or more years of relevant work experience.Four or more years of professional level experience required as graphic designer or art director.A Portfolio.Experience creating and producing content/campaigns for social media. Even better if you have one or more of the following: A degree in design, advertising or related field.Demonstrated creative conceptualization skills.Demonstrated experience in using Adobe Creative Cloud software as required by the job function.Excellent sense of pace and timing, knowledge of the best ways to engage viewers, and a sense of how to tell a powerful story in a short amount of time.Knowledge of design applications in traditional and emerging channels.Ability to explore new interpretations of the brand and develop out-of-the-box approaches to grow the visual identity of the brand.Ability to take direction well from creative directors.Knowledge that requires attention to all the project details, that work is on-time, on-budget and on-strategy.Ability to direct photo and video shoots, including prop selection and art direction on set.External agency experience, with focus on social media.In-House agency experience. Equal Employment Opportunity We re proud to be an equal opportunity employer – and celebrate our employees differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.
Internal ID: 563470PandoLogic. Category: Marketing & Biz Dev, Keywords: Art Director
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